ISMA's main function is to provide and encourage policies, programs and activities to improve the life-style activity of snowmobiling throughout the world. It maintains strong partnerships with the Canadian Council of Snowmobile Organizations (CCSO/CCOM) and the American Council of Snowmobile Associations (ACSA).

In addition, ISMA coordinates committees within the industry to handle concerns such as snowmobile safety, the promotion of the life-style activity of snowmobiling, keeping accurate statistics, reporting the growth of the industry and the positive economic impact the life-style activity has throughout the world.