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Snowmobiling industry experiences growth in 2008
Industry generates $27 billion worth of economic activity in North America per year
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FOR IMMEDIATE RELEASE
Contact: Ed Klim
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HASLETT, Mich., November 17, 2008-Every year, 3 million people bundle up, get outdoors and participate in an activity that generates $27 billion worth of economic activity in North America-snowmobiling. Snowmobiling is a favorite winter recreation activity in North America, and it continues to grow.
Snowmobiling is one of the easiest recreational lifestyle activities to learn, making it suitable for all ages. In fact, 95 percent of snowmobile enthusiasts consider snowmobiling a family lifestyle activity. Snowmobiling allows you to create unforgettable memories with family and friends while escaping the demands of everyday life.
In 2008, more snowmobilers went snowmobiling than any year before, and there are now more registered snowmobiles this year than in 2007. Registered snowmobiles in the United States increased 2.6 percent, despite the challenging economy. There are also over 708,000 registered snowmobiles in Canada-a 1.5 percent increase over 2007.
Snowmobilers' level of activity is also rising. There are 230,000 miles of groomed and marked snowmobile trails that wind through beautiful scenery throughout North America, amounting to more miles of snowmobile trails than in the entire U.S. interstate highway system. Miles ridden by snowmobilers in North America jumped 17 percent in 2008 over 2007, with the average snowmobiler riding over 1,040 miles last winter. The spike in activity increased tourism-related expenditures and traffic.
For those interested in learning more about snowmobiling, the gosnowmobiling.org Web site is an essential tool for guidance. It provides information on how to get started in snowmobiling, dealers and renters who can supply you with a snowmobile, locations to snowmobile and more. It's a great way for the inexperienced snowmobiler to get informed. A free e-newsletter is also available to sign up for through the Web site.
ISMA is an organization representing the four manufacturers of snowmobiles. ISMA's main function is to provide and encourage policies, programs and activities to improve the lifestyle activity of snowmobiling throughout the world. It maintains strong partnerships with the Canadian Council of Snowmobile Organizations (CCSO/CCOM) and the American Council of Snowmobile Associations (ACSA). For more information about ISMA, visit www.snowmobile.org. International Snowmobile Manufacturers Association, 1640 Haslett Road, Suite 170, Haslett, MI 48840.
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Upcoming Snowmobiling Events
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Snowmobile Safety Week
January 16-22, 2011
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Take a Friend Snowmobiling Week
February 12-20, 2011
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5 Steps to Get Started in Snowmobiling
Interested in joining the 3 million people who already enjoy snowmobiling each year, but don't know how to get started? Follow these five simple steps to get started in snowmobiling for a fun-filled winter with family and friends.
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International Snowmobile Manufacturers Association Touts Renting a Snowmobile
If you've ridden a snowmobile, you've probably already discovered that snowmobiling is the perfect activity to enjoy during the winter months with family and friends. For those who haven't tried snowmobiling before, it's time to test drive one and determine if snowmobiling is right for you. Renting is the perfect way to do just that. You'll learn that operating a snowmobile is less difficult than you may think.
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Snowmobiling: Do you know the facts?
Snowmobiling enhances winter tourism. There are over 225,000 miles of snowmobile trails in North America, many of which interconnect to form a vast network, allowing snowmobilers to travel to other towns, states and provinces. Other trails lead to winter destinations, festivals and resorts. The marked and groomed trails provide the highest level of riding enjoyment for residents and tourists alike.
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Safe Riders! Safety Information