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    <title>ISMA (International Snowmobile Manufacturers Association)</title>
    <link>http://www.snowmobile.org</link>
    <description>Press releases and articles to keep you updated on the snowmobile industry</description>
    <item>
      <title>International Snowmobile Safety Week 2012 - January 15-21st ... and all year!</title>
      <link>http://www.snowmobile.org/pr_1_2012_snowmobile_safety_week.asp</link>
      <description>
        The four snowmobile manufacturers are please to support and encourage participation in the upcoming International Snowmobile Safety Week January 15-21-2012.</description>
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      <title>Clean Snowmobile Challenge - March 5-10, 2012</title>
      <link>http://www.snowmobile.org/pr_11_2011_clean_challenge.asp</link>
      <description>A record number of  teams are expected to participate in the SAE 2012 Snowmobile Challenge, sponsored by the snowmobile manufacturers along with other supporting businesses, set for March 5th-10th, 2012 at Michigan Technological University.</description>
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    </item>
    <item>
      <title>Plan on Participating in Take a Friend Snowmobiling Week</title>
      <link>http://www.snowmobile.org/pr_11_2011_take-a-friend.asp</link>
      <description>The snowmobile community is excited to announce the Take a Friend Snowmobiling Week - which will be held February 11-20, 2012.  This elongated week celebrates friends and family snowmobiling.</description>
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    </item>    <item>
      <title>Snowmobile Safety: Ride Safe so you can Ride Tomorrow</title>
      <link>http://www.snowmobile.org/pr_11_2011_safety_ride.asp</link>
      <description>Snowmobiling is in full stride around the world and now is the time for snowmobilers to keep snowmobile safety a top-of-mind awareness issue.  Snowmobile safety is nothing new to organized snowmobiling.   Snowmobile Administrators, the Manufacturers, snowmobile associations and clubs joined together years ago in developing the Safe Riders! You make snowmobiling safe safety campaign which brought safe snowmobiling practices, training and enforcement to a new level.</description>
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    </item>
    <item>
      <title>Snowmobiling Websites and Facebook Expand</title>
      <link>http://www.snowmobile.org/pr_9_2011_web_facebook.asp</link>
      <description>As we look at the last 20 years of communication transformation, most are amazed.  Communication amongst snowmobilers has changed forever and it appears the evolution will continue.  The manufacturers and many in the industry are now active on the Internet with active websites, Facebook, and Twitter.  The technology makes the passing of news and information more participatory and more social.  This is having a profound effect on our society.  As an industry, we will be able to take advantage of this emerging technology in communicating trail conditions, riding conditions, avalanche bulletins, weather forecasts, road conditions, and snow conditions, meeting notices and more.</description>
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    </item>
    <item>
      <title>Snowmobiling Economic Benefits Realized Worldwide</title>
      <link>http://www.snowmobile.org/pr_9_2011_economic_benefits.asp</link>
      <description>The snowmobile community generates over 28 billion dollars in economic activity in North America.  Snowmobiling supports over 90,000 full time jobs and generates millions of tax dollars.  There are many ways that snowmobiling impacts on the economy.  The production and sales of snowmobiles and the related products generates substantive economic impact and employment.  In addition, there are thousands of snowmobile dealers and distributors of snowmobile parts that generate significant economic impact locally and nationally.</description>
      <guid></guid>
    </item>
    <item>
      <title>Yellowstone/National Park Service to Implement One-Year Rule for 2011-2012 Winter Use Plan</title>
      <link>http://www.snowmobile.org/docs/NPS_One-Year_Rule_2011-2012_Winter_Use_Plan.pdf</link>
      <description>The National Park Service planners will implement a "One-Year Rule" for the upcoming 2011-2012 winter season, in order to allow time to better address significant public input regarding the proposed long-term legislation.</description>
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    </item>
    <item>
      <title>2012 Go Snowmobiling "Take a Friend Snowmobiling" Campaign</title>
      <link>http://www.snowmobile.org/pr_7_2011_take_a_afriend.asp</link>
      <description>The snowmobile manufacturers, through ISMA, are excited to partner with the organized snowmobiling community and the many snowmobile associations and clubs who support snowmobiling throughout North America. This unique industry partnership is pleased to announce a contest featuring a $5000 cash prize to the state snowmobile association member of ACSA and a $5000 cash prize to the provincial snowmobile association member of CCSO that organizes and promotes a Go Snowmobiling Ride campaign in their state or province.</description>
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    </item>
    <item>
      <title>Snowmobile Community Enjoys a Growing 2010-2011 Season</title>
      <link>http://www.snowmobile.org/pr_6_2011_growing_season.asp</link>
      <description>The snowmobile manufacturers are pleased to join the snowmobile community in announcing the 2010-2011 sales results and more.</description>
      <guid></guid>
    </item>
    <item>
      <title>Clean Snowmobile Challenge - 2011</title>
      <link>http://www.snowmobile.org/pr_11_2011_clean_challenge.asp</link>
      <description>A record number of 20 teams have registered for the SAE 2011 Snowmobile Challenge, sponsored by the snowmobile manufacturers along with other snowmobile supporting businesses, set for March 7-12th at Michigan Technological University.</description>
      <guid></guid>
    </item>
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