Feature Stories
Press Releases
$10 Million National Recreational Trails Program Benefits Snowmobiling
2014 The Canadian Council of Snowmobile Organizations (CCSO) is pleased that a portion of the $10 million trail funding investment in Canada to the National Trails Coalition from the Federal Government will be available for infrastructure improvements to our members' snowmobile trails.
Worldwide Snowmobile Sales Jump 9%
The snowmobile community is optimistic following the above-average snowfall throughout most of North America this past winter. The industry has experienced increases in sales, show attendance and miles ridden.

Snowmobile sales increased worldwide to 157,106 new sleds sold this past year—a 9 percent gain from last year. Snowmobile sales in the United States and Canada increased 11 percent, and sales of manufacturer-branded parts, garments and accessories increased more than 20 percent from last year.
SAE Snowmobile Challenge 2014 Winner Announced
The 15th Annual SAE Snowmobile Challenge was held at Michigan Technological University in Houghton, MI on March 4-8, 2014. This year 17 Universities registered for the event. The members of the International Snowmobile Manufacturers Association—Arctic Cat, BRP, Polaris and Yamaha—are proud gold-level sponsors of the event. Representatives from all of the manufacturers were involved in the event and supported the skilled students from the participating universities and colleges.
Take a Friend Snowmobiling Campaign—Off to a GREAT Start!
Mother Nature is supporting the Take a Friend Snowmobiling Campaign with record snowfalls and cold weather throughout most of North America. The campaign, which began 5 years ago is gaining momentum and many snowmobile associations and their clubs are planning special events to introduce non-snowmobilers to our winter activity of choice.
Snowmobile Community looking forward to a Great Season
Yes, the snowmobile season has already begun in many parts of the world. Snowfall has occurred in much of the Western United States and Canada and Mother Nature is covering mountain ranges around the world with 'white gold.'
Test Results Released on E-15 Fuel Impact on Snowmobiles
The US Department Of Energy (DOE) released a study conducted by Michigan Technological University which was designed to evaluate the effects of E-15 fuel on current and legacy snowmobile engines and vehicles. Three test scenarios were conducted to evaluate the impact of E-15 including cold-start performance and emissions; snowmobile drivability; and laboratory exhaust emissions over the useful life of the engine. Eight engines were tested over a two year period. The vehicles were tested in the laboratory and on the trail in real life driving conditions.
Worldwide Snowmobile Sales Jump 12%
A long lasting winter and continued enthusiasm and interest in snowmobiling powered snowmobile sales to increase worldwide to 144,601 new sleds sold this past year. This is an increase of over 15,000 units, which is a 12 percent gain from last year. Sales in the United States were flat at 48,536 new snowmobiles sold, while sales in Canada rose over 8 percent to 44, 022 new sleds sold.

The snowmobile community is optimistic following the above average snowfall throughout most of North America this past season. The 2014 manufacturers spring snowmobile shows reported dramatic increases in attendance. In many of the spring shows, visitation was up over 30 percent. Spring orders are up and that points to a good 2014 sales year!
Colorado Snowmobile Association Wins Take a Friend Snowmobiling Contest
The Colorado Snowmobile Association won the 2013 Take A Friend Snowmobiling Contest sponsored by the International Snowmobile Manufacturers Association whose members are Arctic Cat, BRP, Polaris, and Yamaha. The members of the CSA and their clubs took 486 individuals snowmobiling in Colorado this past winter of 2012-2013. The CSA used their web site, the CSA Facebook Page, the monthly newspaper, as well as an annual direct mail letter to their members and follow-up e-mail to get the word out and obtain support and enthusiasm from the snowmobile clubs throughout the state of Colorado.
Paper Cut-out Snowmobile Ready for Use
The Take a Friend/Go Snowmobiling campaign is pleased to present a new addition to its list of ready to use snowmobiling campaign material.

The all new ready to cut-out and assemble paper snowmobile model is here for free distribution and use. Introduced at shows in North America, this snowmobile cut-out paper model was originally created for children at the shows and safety training programs held throughout North America. It was discovered that not only children and young snowmobilers enjoy printing and assembling the paper snowmobile, but adults of all ages jumped into the mix and participated in snowmobile contests at shows.
Positive Economic Impact of Snowmobiling Outperforms Economy
Recreational spending and outdoor activities are much bigger economic drivers than most people realize. A recent study found that consumer spending on outdoor recreational activities generated $646 Billion dollars in national sales and services last year in the US alone.
Snowmobiling Websites and Facebook Expand
As we look at the last 20 years of communication transformation, most are amazed. Communication amongst snowmobilers has changed forever and it appears the evolution will continue. The manufacturers and many in the industry are now active on the Internet with active web sites, Facebook, and Twitter. The technology makes the passing of news and information more participatory and more social. This is having a profound effect on our society. As an industry, we will be able to take advantage of this emerging technology in communicating trail conditions, riding conditions, avalanche bulletins, weather forecasts, road conditions, and snow conditions, meeting notices and more.
Snowmobiling Economic Benefits Realized Worldwide
The snowmobile community generates over 28 billion dollars in economic activity in North America. Snowmobiling supports over 90,000 full time jobs and generates millions of tax dollars. There are many ways that snowmobiling impacts on the economy. The production and sales of snowmobiles and the related products generates substantive economic impact and employment. In addition, there are thousands of snowmobile dealers and distributors of snowmobile parts that generate significant economic impact locally and nationally.
Snowmobile Community Enjoys a Growing 2010-2011 Season
The snowmobile manufacturers are pleased to join the snowmobile community in announcing the 2010-2011 sales results and more.
Motorized Recreation Provides Health Benefits
York University, in Toronto Canada released a study titled, "The Fitness and Health Benefits of Recreational Off-Road Vehicle Riding." Those of us that snowmobile have always known that snowmobiling is an energetic, active, FUN activity and now a study is highlighting other health benefits.
Snowmobile Manufacturers and Community gear up for a great snowmobile season
The snowmobile manufacturers are completing production of the 2011 model snowmobiles as snowmobilers eagerly await the upcoming snowmobiling season. 2011 brings renewed optimism and a positive outlook for the manufacturers and related suppliers. The 2011 models were introduced to the public at the Sneak Peek shows held across North America this past spring. We are happy to report that record attendance at shows across the country preceded strong advanced orders. The enthusiasm for new snowmobiles is based on a pent up demand to enjoy the winter on a snowmobile and the knowledge that the manufacturers are building quality, clean, quiet, responsive machines for all of us to enjoy.
Snowmobile Manufacturers Enhance ISMA Grant Program
The members of the International Snowmobile Manufacturers Association, Arctic Cat, BRP, Polaris, and Yamaha, announced at the International Snowmobile Congress held in Iowa in June 2010 that the ISMA Grant Program for excellence will continue.
5 Steps to Get Started in Snowmobiling
Interested in joining the 3 million people who already enjoy snowmobiling each year, but don't know how to get started? Follow these five simple steps to get started in snowmobiling for a fun-filled winter with family and friends.
International Snowmobile Manufacturers Association Touts Renting a Snowmobile
If you've ridden a snowmobile, you've probably already discovered that snowmobiling is the perfect activity to enjoy during the winter months with family and friends. For those who haven't tried snowmobiling before, it's time to test drive one and determine if snowmobiling is right for you. Renting is the perfect way to do just that. You'll learn that operating a snowmobile is less difficult than you may think.

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$10 Million National Recreational Trails Program Benefits Snowmobiling
2014 The Canadian Council of Snowmobile Organizations (CCSO) is pleased that a portion of the $10 million trail funding investment in Canada to the National Trails Coalition from the Federal Government will be available for infrastructure improvements to our members' snowmobile trails.
Worldwide Snowmobile Sales Jump 9%
The snowmobile community is optimistic following the above-average snowfall throughout most of North America this past winter. The industry has experienced increases in sales, show attendance and miles ridden.
SAE Snowmobile Challenge 2014 Winner Announced
The 15th Annual SAE Snowmobile Challenge was held at Michigan Technological University in Houghton, MI on March 4-8, 2014. This year 17 Universities registered for the event. The members of the International Snowmobile Manufacturers Association—Arctic Cat, BRP, Polaris and Yamaha—are proud gold-level sponsors of the event. Representatives from all of the manufacturers were involved in the event and supported the skilled students from the participating universities and colleges.
Consumer Insight Study Shows Snowmobile Enthusiasts Consider Snowmobiling a Family Activity
Thanks to snowmobiling, winter has become a season to enjoy. Ask any of the three million people who take pleasure every year in the beauty of winter on the over 200,000 miles of groomed and marked snowmobile trails throughout North America.
Paper Cut-out Snowmobile Ready for Use
The Take a Friend/Go Snowmobiling campaign is pleased to present a new addition to its list of ready to use snowmobiling campaign material.
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