Upcoming snowmobile events

Snowmobiling Safety Week

International Snowmobile Safety Week

January 13-21-2024
Take a Friend Snowmobiling

"Take a Friend Snowmobiling" Week

February 10-19, 2024



2024 International Snowmobile Congress

June 12-15, 2024
Green Bay, Wisconsin

Snowmobile industry news

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International Snowmobile Manufacturers Association Names Jaret Smith President

The International Snowmobile Manufacturers Association (ISMA), today announced that Ed Klim will retire from his position as President in 2024. Jaret will serve as President, effective January 15, 2024.

Snowmobilers Taking The Pledge

The members of the International Snowmobile Manufacturers Association (Arctic Cat, BRP, Polaris, and Yamaha) are joining together again this season with the snowmobile community in promoting the Take The Pledge campaign.

Take a Friend Snowmobiling

The Take a Friend Snowmobiling campaign, which will be held February 10-19, 2024, has been supported by the snowmobile community over the years. Snowmobile Clubs and Associations across North America have taken Military Personnel snowmobiling, coordinated Enlightenment rides with land managers, and often just have fun organizing snowmobile rides with friends and family

Facts About Snowmobiling-2023

As we begin the 2023-24 snowmobiling season, we thought you may be interested in the following facts while you are preparing to go ride this season.

Yellowstone announces lottery for 2023-2024 Non-Commercially Guided Snowmobile Access Program

Beginning Tuesday, August 1, 2023, people may apply to the 2023-2024 winter lottery for permits to snowmobile in Yellowstone National Park without a commercial guide.

Snowmobile Day – October 28, 2023

The snowmobile manufacturers are pleased to announce Snowmobile Day, happening on October 28, 2023. Snowmobile Day is a day to celebrate the snowmobiling community and begin preparations for the upcoming season.


Snowmobilers Taking The Pledge

The members of the International Snowmobile Manufacturers Association (Arctic Cat, BRP, Polaris, and Yamaha) are joining together again this season with the snowmobile community with the Take The Pledge campaign.


2nd Annual International Snowmobile Day – A Fun Day for All

The 2nd Annual International Snowmobile Day, held on October 29, 2022, was a homerun for 51 Snowmobile Clubs that participated in the event. The Snowmobile Day, patterned after the Swedish Snow Day helped start off the snowmobiling season.

ISMA Grant Program Reaches $1.54 Million in Awards

The members of the International Snowmobile Manufacturers Association (Arctic Cat, BRP, Polaris, and Yamaha) are pleased to announce that this year the ISMA Grant Program will award over $44,000 in grants being distributed to 15 Organizations in the United States and Canada.

New Snowmobile Sales Data for Winter of 2021-2022

Snowmobile sales statistics for the 2021-2022 season.

Snowmobile Day – October 29, 2022

Snowmobile Day is a day to celebrate the snowmobiling community and begin preparations for the upcoming season. Snowmobile clubs, local dealers, associations, and snowmobile groups are invited to participate.

Take a Friend Snowmobiling

The Go Snowmobiling/Take a Friend Snowmobiling campaign has been supported by the snowmobile community over the years.

International Snowmobile Safety Week: January 15-23, 2022

The snowmobile community will sponsor the 28th annual International Snowmobile Safety Week lasting the week of January 15-23, 2022

Snowmobilers Taking The Pledge

The Pledge is designed to ensure snowmobilers protect existing riding areas and trail systems for current and future generations and landowners who give us access to their property.

SMA Grant Program Reaches $1.51 Million in Awards

The members of the International Snowmobile Manufacturers Association (Arctic Cat, BRP, Polaris, and Yamaha) are pleased to announce that this year the ISMA Grant Program will award around $40,000 in grants being distributed to 13 Organization in the United States and Canada.

Snowmobile Sled Season Celebration Coming Soon

Get this winter started by participating in the Snowmobile Sled Season Celebration on October 29-30, 2021. The Celebration will bring snowmobilers together in preparation for an exciting winter season.

Snowmobile Community Announces Upcoming Sled Season Celebration October 29-30, 2021

The snowmobile manufacturer members of ISMA (Arctic Cat, BRP, Polaris, and Yamaha) are excited to partner with their snowmobile dealers across North America, and the Snowmobile Associations/Federations and Clubs in coordinating the first Annual Sled Season Celebration in North America.

NPS Announces Lottery for 2021-2022 Non-commercially Guided Snowmobile Access Program

Here are some highlights of the Yellowstone Non-Commercially Guided Snowmobile Access Program for this coming winter season (2021-2022).

New Snowmobile Sales Data for Winter of 2020-2021

The new snowmobile sales data for the winter of 2020-2021 shows sales of new snowmobiles outperforming economic growth worldwide.

Launching avosmotoneiges.org website.

The International Snowmobile Manufacturers Association (ISMA) and the four snowmobile manufacturers, Arctic Cat, Bombardier Recreational Products (BRP Ski-Doo), Polaris Industries and Yamaha Motor Corporation, have created the AvosMotoneiges.org website (Go Snowmobiling) in French.

Take a Friend Snowmobiling

The Go Snowmobiling/Take a Friend Snowmobiling campaign has been supported by the snowmobile community over the years. Snowmobile Clubs and Associations across North America have taken Military Personnel snowmobiling, coordinated Enlightenment rides with land managers, and often just have fun organizing snowmobile rides with friends and family.

US Department of Commerce releases Economic Output Data for Outdoor Recreation

The US Department of Commerce, Bureau of Economic Analysis has released the Economic Output for outdoor recreation for this past year.

New Snowmobile Sales Data for Winter of 2019-2020

Snowmobile sales statistics for the 2019-2020 season.

Friends of Snowmobiling and How it supports FOSPAC

The Friends of Snowmobiling is a non-profit organization whose members are snowmobilers with an interest in maintaining riding areas and responsible snowmobiling in the United States. The organization began approximately 20 years ago and also organized a Political Action Committee designed to raise funds for Federal Officials running for office or serving in office who have shown they are friends of snowmobilers and deserve our support.

A quick survey will help us give you more winter fun

We're conducting a new survey just for snowmobilers. We're hoping you can help by posting this on your Facebook page.

Go Snowmobiling Campaign 2020

The Go Snowmobiling campaign has been a great success. Clubs, Groups, and Associations across North America have held Military Rides, Political Rides, and often just have fun holding snowmobile rides with friends and family alike. There is still a good bit of winter to come this year and trails and riding areas in many parts of North America are in great shape.

International Snowmobile Safety Week: January 18-26, 2020

The snowmobile community is again holding the International Snowmobile Safety Week. This is the 27th year where the entire snowmobile community, including State and Provincial Snowmobile Associations, Visitors and Convention Bureaus, Chambers of Commerce, Snowmobile Clubs and local and state and provincial agencies join together to recognize the importance of safe, responsible snowmobiling.

Plan to Take a Vacation Snowmobiling!

There are many beautiful snowmobile trails and riding areas available to all of us and they are maintained by our Friends across this land. We will have great snow conditions in many locations so it’s a great time to plan a short trip.

Safe Riders! Safety Campaign Reaches Out and Expands Service

The Safe Riders! program continues to highlight the main safety issues that riders need to follow while snowmobiling.

Facts About Snowmobiling - 2019

Economic, sales and demographic statistics for the 2019 snowmobile season.

New Government Report Reaffirms Outdoor Recreation's Role as a Significant Economic Driver

Newly released economic data on the national and, for the first time ever, state levels reinforce what the outdoor recreation industry has long believed: Outdoor recreation is a powerful driver of national and local economies and it is growing faster than the U.S. economy as a whole.

Snowmobile Community looks forward to a great winter season

The snowmobile manufacturers are looking forward to a strong sales year and great snowmobiling. New products at spring shows had a warm acceptance and advanced showings and open houses are touting excellent crowd interest and deposits on new sleds. This winter promises abundant reasonably priced fuel matched with a snowy winter, supported by the Farmers Almanac for the snow belt across North America. According to most weather forecasts, we can expect higher than normal snowfalls and “real winter” temperatures.

Go Snowmobiling campaign

The Go Snowmobiling campaign has been supported by the snowmobile community over the years. Snowmobile Clubs and Associations across North America have taken Military Personnel snowmobiling, coordinated Enlightenment rides with land managers, and often just have fun organizing snowmobile rides with friends and family.

Snowmobile Sales Outperform Economic Growth Worldwide

A long lasting cold and snowy winter in much of the snowmobile community, and continued enthusiasm and interest in snowmobiling powered snowmobile sales to increase worldwide to 133,081 new sleds sold this past year. This is an increase of over 8,275 units, which is a 7 percent gain from last year. Sales in the United States grew to 55,025 new snowmobiles sold – a 3.7 percent gain from last year, while sales in Canada fell 0.1 percent to 46,784 new snowmobiles sold.

No Room for Impaired Operations on Trails

The American Council of Snowmobile Associations (ACSA) and the U.S. Federal Highway Administration (FHWA) encourage snowmobile enthusiasts to not ride impaired and to come home safe to their families.

Staying Safe on a Sled Starts with Education

The Safe Riders! Snowmobile Safety Awareness website provides essential and detailed materials pertaining to snowmobile safety in an easy-to-understand format. The site also includes short quizzes to help improve your knowledge about safe snowmobiling practices.

Stay on the Right Trail

While unspoiled fresh powder next to a trail can be alluring to snowmobilers, the American Council of Snowmobile Associations (ACSA) and the U.S. Federal Highway Administration (FHWA) remind snowmobile riders to stay on trails unless they’re absolutely certain that adjacent lands are open to snowmobiling.

Plan to Take a Vacation Snowmobiling!

Why not use some of your vacation time to take a snowmobiling vacation? We have great snow conditions in many locations so it’s a great time to plan a short trip. Throughout the winter, I often snowmobile on the weekends – Friday, Saturday, and Sunday when most people are out riding. Once in a while I am able to take somebody snowmobiling on a Tuesday, Wednesday, or Thursday – mid-week – and what an enjoyable time it is!

Go Snowmobiling

The Go Snowmobiling campaign has been supported by the snowmobile community over the years. Clubs, Groups, and Associations across North America have taken Military Personnel snowmobiling, coordinated Enlightenment rides with land managers, and often just have fun organizing snowmobile rides with friends and family.

Outdoor Recreation Community supports Lands Package Legislation

The Outdoor Recreation Roundtable supports the need for a healthy land management agenda in Washington DC and across the United States. Congress has a unique opportunity to enact legislation that could help make great strides in protecting our public lands while delivering needed reforms to enhance the outdoor recreation experience.

Get to Know Your National Forest Team

For many years the snowmobile manufacturers members of ISMA have financially supported the Friends of Snowmobiling groups, Friends of the US Forests, and the various Avalanche Centers within the US Forest Service.

Status Report on California National Forests for Snowmobiles

A quick status report for where the five California National Forests are at in respect to their OSV (over snow vehicle) travel plan designation process

Safe Riders! Video Chapters are up and Running on the ISMA Website!

We are excited about the expansion of the Safe Riders! program with the addition of the new Safe Riders! video chapter series featuring 13 separate video chapters on snowmobiling lifestyle and safety related guidelines and practices. The chapters are each 1-3 minutes in length and can be viewed or downloaded from the ISMA website www.snowmobile.org.

State of the Sport – Update on Snowmobiles in North America

Snowmobiling is a catalyst for winter economies in the snowbelt of North America that generates over $26 billion in annual spending by participants and providing jobs, taxes and recreation when many hibernate. Over 2 million recreationists enjoy snowmobiling in the US and another 700,000 in Canada each year.

Snowmobiling 2018-2019 Special Events Planned

here have been a few nips in the air and snow in the Rockies, so that can only mean that winter is on its way - hopefully bringing lots of snow, cold weather and great snowmobiling. On behalf of the International Snowmobile Manufacturers Association members – Arctic Cat, BRP, Polaris and Yamaha Motor Corporation, we are excited to announce the continuation and expansion of the Safe Riders! You Make Snowmobiling Safe safety campaign.

Facts About Snowmobiling-2018

As we begin the 2018-19 snowmobiling season, we thought you may be interested in the following facts while you are preparing to go ride this season:

Yellowstone announces lottery for 2018-2019 Non-commercially Guided Snowmobile Access Program

Yellowstone announces lottery for 2018-2019 Non-commercially Guided Snowmobile Access Program.
Beginning Wednesday, August 1, people may apply to the 2018-2019 winter lottery for permits to snowmobile in Yellowstone without a commercial guide.

Snowmobile Sales Outperform Economic Growth Worldwide

A long lasting cold and snowy winter in much of the snowmobile community, and continued enthusiasm and interest in snowmobiling powered snowmobile sales to increase worldwide to 124,786 new sleds sold this past year.

Sledding on Thin Ice

It happens every late season—a snowmobiler mistakes the thickness of some lake or pond ice and crashes through the ice, snowmobile and all.

Staying Safe while Snowmobiling on Ice

Snomobiling across ice is never a good idea, but ice conditions in early spring—or late season for snowmobilers—can be extremely hazardous and unstable.

Think. Don’t Drink and Ride

Much like you wouldn’t consider getting behind the wheel of a car after having drinks, you also shouldn’t consider driving a snowmobile or riding on one if the driver has been drinking.

Safe snowmobiling

While snowmobiling is a fun family activity enjoyed by millions, a snowmobile is only as safe as the driver controlling the vehicle ...

Keeping snowmobile trails groomed the job of snowmobile clubs

If You Enjoyed a Well-groomed trail Recently, Consider Thanking a Local Snowmobiling Club ...

Love a groomed trail? Thank a volunteer groomer

For snowmobile enthusiasts, there is nothing better than a freshly-groomed trail sparkling on a sunny winter day. If you have ever wondered how a trail gets groomed, consider talking to an area snowmobile association.

Why Fill Out All Those Surveys?

You may have received a survey from a snowmobile manufacturer or supplier asking questions related to your snowmobiling purchases and activities. You have probably also seen surveys from the ISMA Office asking questions such as...

Go Snowmobiling

The Go Snowmobiling campaign has been a great success over the years. Clubs, groups, and associations across North America have taken military personnel snowmobiling, Enlightenment rides with land managers, and often just have fun sponsoring snowmobile rides with friends and family. Winter is starting strong, and it feels like this will be a great winter for snowmobiling. The trails and riding areas in many parts of North America are in great shape.

International Snowmobile Safety Week: January 20-28, 2018

The snowmobile community is again holding the International Snowmobile Safety Week. This is the 25th year where the entire snowmobile community, including...

Facts About Snowmobiling

As we begin the 2017-18 snowmobiling season, we thought you may be interested in the following facts while you are preparing to go ride this season.

Backcountry Ascender – Updating Services for 2017-2018 Season

The Backcountry Ascender Sled 360 partnership with the members of the International Snowmobile Manufacturers Association is entering its second season, supporting snowmobiling safety. The Backcountry Ascender Program is a free and simple backcountry and avalanche educator. The platform uses educational gamification and good-natured competition to encourage rider awareness and improve backcountry knowledge, skills, and practical experience.

Snowmobile Safety Certification Committee Background

An overview of the Snowmobile Safety Certification Committee which oversees the recommended practices that guide manufacturers in the production of snowmobiles.

Get Involved in 2017-2018 Snowmobiling Season Events!

There have been a few nips in the air and that can only mean that winter is on its way - hopefully bringing lots of snow, cold weather and great snowmobiling.

Snowmobileinfo.org offers safety education resources and training materials

Snowmobileinfo.org offers links to avalanche education providers and avalanche centers, providing up-to-the-minute weather reports, mountain and snow conditions and avalanche danger ratings.

Snowmobileinfo.org an important source for snowmobile safety

Snowmobileinfo.org a comprehensive website supplying detailed information on safety education resources, avalanche education and information, training manuals, access resources and other pertinent snowmobiling information for snowmobilers, the general public, snowmobiling management agencies and land managers.

Go Snowmobiling Campaign Expands its Reach

The Go Snowmobiling campaign has been a great success. Clubs, Groups, and Associations across North America have held Military Rides, Political Rides, and often just have fun holding snowmobile rides with friends and family alike. Winter is starting strong, and there is still a good bit of winter to come this year. The trails and riding areas in many parts of North America are in phenomenal shape. During this time of year, we are seeing a little bit more daylight and the temperatures are a little warmer, so the improved temperatures and additional daylight improves our opportunity and riding comfort.

Snowmobile Safety: Ride Safe and Have Fun!

Now is the time for snowmobilers to keep snowmobile safety a top-of-mind awareness issue. Snowmobile safety is nothing new to organized snowmobiling. Snowmobile administrators, the manufacturers, snowmobile associations and clubs joined together years ago in developing the Safe Riders! You make snowmobiling safe™ safety campaign which emphasized safe snowmobiling practices, training and enforcement. The campaign includes safety related materials such as decals, posters, the Safe Riders! DVD, public service announcements, and more. Millions of Safe Riders! Snowmobiling Fact Books, Brochures and Posters have been distributed throughout the world to safety trainers and clubs and associations - free of charge- from the manufacturers' ISMA office. The 22-minute long DVD is an excellent adjunct tool for snowmobile safety classes. All of the Safe Riders! materials are available free of charge by filling out an order form and returning it to the ISMA office.

Backcountry Ascender Growing Worldwide

The objective of the partnership is to help disseminate knowledge. The Backcountry Ascender Program is well on its way to improving backcountry and avalanche awareness and education for all snowmobilers. We are already seeing positive preparedness and proficiency behavior changes, as riders all over North America are practicing using their avalanche equipment and signing up for Avalanche Awareness Classes.

Backcountry Ascender program

Backcountry Ascender is a free and simple backcountry and avalanche educator. The platform uses educational gamification and good-natured competition to encourage rider’s awareness and improve their backcountry knowledge, skills, and practical experience.

Snowmobile research work revisited

In 2006, extensive research work was performed to help us understand the perceptions individuals have of snowmobiling. The research also highlighted the priorities of outdoor recreationists of all kinds.

Snowmobile Community looks forward to a great winter season

The snowmobile manufacturers are looking forward to a strong sales year and great snowmobiling. New products at spring shows had a warm acceptance and advanced showings and open houses are touting excellent crowd interest and deposits on new sleds. This winter promises abundant reasonably priced fuel matched with a snowy winter, supported by a La Niña forecast for the snow belt across North America. According to weather forecasters, we can expect higher than normal snowfalls and “real winter” temperatures.

Backcountry Ascender Program to be Launched at Hay Days

Backcountry Ascender is a free and simple backcountry & avalanche educator. The application uses good-natured competition to help riders learn and improve their backcountry knowledge, skills, practical experience, and confidence.

Safe Riders! Campaign Celebrates 20th Anniversary!

The Safe Riders! You Make Snowmobiling Safe© safety campaign was initiated in 1995 through a partnership with the snowmobile manufacturer members of ISMA – Arctic Cat, BRP, Polaris, and Yamaha and the state and provincial snowmobile associations and clubs located throughout the snow-belt of North America. The goal of the campaign is to keep safety a ‘top of mind awareness’ subject while snowmobiling. The content of the campaign was created with input from all corners of the snowmobile world and continues to live and grow in ideas and outreach.

Effective engagement with members of congress

For the past 15 years I have felt it necessary to make regular trips to Washington DC to promote snowmobile enthusiasts’ access to public lands.

These trips, initially prompted by the Clinton Administration’s proposed ban on snowmobiles in all National Parks, have given me a healthy perspective on the challenges facing those who petition Congress on behalf of “special interests.”

“Snowmobiling”—a unique partnership between the manufacturers and their customers

The Snowmobile Manufacturers have a unique relationship with their customer base. The relationships and the friendships begin on the trails and in the mountains. The manufacturer employees, beginning with the Chief Executive Officers, Marketing Managers, Accountants, and Production Teams love to snowmobile.

Snowmobile Sales Continue to Grow in North America

The International Snowmobile Manufacturers are pleased to report that snowmobile sales in North America continue to show a positive growth pattern in 2014-2015 with sales increases that outperformed the US and Canadian economies.

SAE Snowmobile Challenge 2015 winners announced

The 16th Annual SAE Snowmobile Challenge was held at Michigan Technological University in Houghton, MI from March 3-7, 2015. This year 21 teams from the U.S. and Canada and one from Finland participated in the weeklong event. The members of the International Snowmobile Manufacturers Association: Arctic Cat, Bombardier Recreational Products (Ski-Doo), Polaris Industries and Yamaha Motor Corporation were proud Gold-level sponsor of the event. Representatives from the Manufacturers were involved in the event and supported the skilled students participating from the Universities and Colleges from around the world.

The International Snowmobile Manufacturers Association partners with OPEI and NMMA on the "Look Before You Pump" ethanol education campaign

The International Snowmobile Manufacturers Association (ISMA) has partnered with the Outdoor Power Equipment Institute (OPEI) and the National Marine Manufacturers Association (NMMA) in the ‘Look Before You Pump’ campaign, an ethanol education and consumer protection program. The campaign reminds consumers to always use fuels containing no greater than ten percent ethanol when powering their outdoor power equipment or other non-road product, such as boats, snowmobiles and motorcycles, not designed for higher ethanol fuel blends.

Yellowstone announces lottery for new non-commercially guided snowmobile access program

Applications will be accepted starting September 3, 2014, for those interested in obtaining a permit to take a non-commercially guided snowmobile trip into Yellowstone National Park this winter.

$10 million national recreational trails program benefits snowmobiling

The Canadian Council of Snowmobile Organizations (CCSO) is pleased that a portion of the $10 million trail funding investment in Canada to the National Trails Coalition from the Federal Government will be available for infrastructure improvements to our members’ snowmobile trails.

Worldwide snowmobile sales jump 9%

The snowmobile community is optimistic following the above-average snowfall throughout most of North America this past winter. The industry has experienced increases in sales, show attendance and miles ridden.

Snowmobile sales increased worldwide to 157,106 new sleds sold this past year—a 9 percent gain from last year. Snowmobile sales in the United States and Canada increased 11 percent, and sales of manufacturer-branded parts, garments and accessories increased more than 20 percent from last year.

Consumer insight study shows snowmobile enthusiasts consider snowmobiling a family activity

Thanks to snowmobiling, winter has become a season to enjoy. Ask any of the three million people who take pleasure every year in the beauty of winter on the over 200,000 miles of groomed and marked snowmobile trails throughout North America. Snowmobiling is one of the easiest motorized recreational lifestyle activities to learn, making it suitable for individuals of all ages to enjoy an active outdoor lifestyle in the winter, develop new friendships and extend old ones. Today’s snowmobiles are now designed with a variety of comfort and convenience features that make it enjoyable to ride for hours.

Contact us

International Snowmobile Manufacturers Association
1640 Haslett Road, Suite 170
Haslett, Michigan USA 48840
Phone: 517.339.7788
Fax: 517.339.7798
ismasue@aol.com

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